Discover the $39 Billion Horse Industry
- ESSE offers print and web advertising, sponsorship, and public relations opportunities for those who wish to participate in the $39 billion US Horse Industry. The industry has a $102 billion impact on the U.S.economy when the multiplier effect of spending by industry suppliers and employees is taken into account.
- Breeders, Trainers, Equine Orgs, Equine Photographers, Designers and Marekting Pros: ESSE brings new sponsors and participants to the Horse Industry. ESSE brings new opportunities to Equine Photographers, Graphic Designers, and Magazines.
- Demographics: 28% of horse owners have an annual income of over $100,000. Approximately 34% of horse owners have a household income of less than $50,000. 46% of horse owners have an income of between $25,000 to $75,000.
Statistics provided by the American Horse Council
Let ESSE help you broker the optimal equestrian media package for your business needs.
Member: National Sports Marketing Network
Horses in Animation: Holsteiner stallion COTOPAXI owned by Synergy Sporthorses(www.synergysporthorses.net) competes in Hunter Jumper Shows in Canada. Ridden by Travis Root. Photo by Mark Lawrence. Trainer Mike McDaniels with working cow horse, photo by Carol Mingst. Welara Pony from Tammy McDonald Training, Sacramento CA. OKW Entrigue++/ Arabian Dressage Stallion with trainer Patience Prine Carr; photo byIrene Deem. Julio Brahim, Arabian Stallion with Marialva cavaliero from Portugal, Joao Serra Coelho; photo by Irene Deem. Family with Arabian Show Horse; photograph by Jennifer Yeatman Ashley Young, former Arabian Horse Youth of the Year and multinational champion working hunter with Revelation at beach; photo by Ann Young.
Today's Parents are seeking activities for their children that teach them positive social values, responsibility, good manners and a work ethic - while still having fun. Equestrian sport is a great fit, offering a wide variety of recreational or competitive programs for youth.
Almost all successful horse events support a variety of charities including our youth events. Youth are often more successful in getting community support for their events.
Participate in the equestrian youth market by promoting your products in our hundreds of magazines and sponsoring youth shows.
WE PERFORM!
Above: Banner Sponsors Keller Williams Real Estate, Farrar Insurance Services and non-profit Arabian Horse Association Region 3 Youth.
Eye poppping horse images stand out at malls, convey an American
Dream message to consumers. Traditionally, top tier equine events donate partial proceeds to charity and enjoy wide support in their communities.
2010 offers Americans the opportunity to see the World
Equestrian Games at Kentucky Horse Park! Sponsors include Alltech, John Deere, Rolex, Ariat Tarter Ranch & Farm Equipment & Rood & Riddle Equine Hospital.
DID YOU KNOW?
ThE HORSE industry employs
more people than railroads, radio and television broadcasting, petroleum, coal, and tobacco products
manufacturing.